Services/Web design & development

Websites built to convert, not just look good.

Strategy, UX, design and Next.js development under one roof — with hardcoded content, clean tracking and performance baked in from day one.

Book a callSee all services
01 · What we do

A marketing site should be fast, clear and easy to ship.

A focused marketing website does not need unnecessary moving parts. It needs sharp positioning, clear pages, reusable components and a codebase that is easy to update. We build hardcoded Next.js sites where copy, structure and design live together, so changes are reviewed, deployed and kept consistent. Tracking, SEO foundations and conversion paths are part of the build instead of a patch added after launch.

02 · Sub-services

Everything inside the discipline.

We pick the parts that fit your situation — and skip the rest.

Strategy + UX

Audience, offer, page structure and wireframes before visual polish gets in the way.

Design systems

Tokens, components and layout rules that keep every page consistent as the site grows.

Development (Next.js)

Performant, accessible, SEO-friendly builds with hardcoded content and typed data.

Hardcoded content

Copy, page data and repeated sections kept in the codebase for simple reviews and clean deploys.

CRO + A/B testing

Page experiments and conversion improvements based on real traffic, not design opinion.

Maintenance

Dependency updates, hosting, analytics checks and small improvements so the site stays healthy.

03 · Our approach

How we run web design & development.

A repeatable four-step shape — applied with discipline, adjusted for context.

01
Discovery + audit
Goals, audience, current performance and the message the site needs to make obvious.
02
Wireframes + design
Information architecture, wireframes, design system and high-fidelity comps signed off page by page.
03
Build + tracking
Next.js build with hardcoded content, GA4 / GTM tracking, schema, accessibility checks and Core Web Vitals work baked in.
04
Launch + iterate
Soft launch, monitoring, conversion checks and post-launch improvements once real users arrive.
04 · What's included

Concrete deliverables, not just "hours".

Every engagement ships the same baseline — anything beyond it is scoped and priced before we start.

  • Discovery workshop and strategy document
  • Information architecture and wireframes
  • High-fidelity design + documented design system
  • Next.js development with hardcoded content
  • GA4, GTM and conversion tracking
  • Schema, accessibility and Core Web Vitals work
  • Hosting setup with deploy previews
  • Post-launch CRO experiments and page improvements
05 · Who this is for

Honest about fit.

Not every business needs this service yet. If it's the wrong moment, we'll say so.

01 · Fit

Brand getting serious about digital

You've outgrown the agency site from 2021. You need it built to support real performance marketing.

02 · Fit

E-commerce platform migration

Shopify rebuilds, WooCommerce moves or custom storefront work — planned without sacrificing speed, tracking or organic visibility.

03 · Fit

Funnel-first marketing site

B2B or services where the site is the primary conversion path for paid traffic.

06 · FAQ

Common questions.

Default is Next.js with TypeScript and hardcoded content in typed data files. It keeps the site fast, simple and easy to review. If a project genuinely needs product checkout or complex editing workflows, we scope that separately.
Marketing sites: 8–12 weeks from kickoff to launch. E-commerce: 12–20 weeks. Anything quoted faster than that is usually skipping the strategy or the testing phase — which is why those sites get rebuilt in a year.
We update the copy directly in the codebase, review the change and deploy it. For a focused marketing site, that keeps the workflow simple and the final site consistent.
Vercel for Next.js, Shopify for Shopify. Both give you global edge delivery and good Core Web Vitals out of the box. We tune from there and ship the site with documented Lighthouse and Core Web Vitals targets.
You can take the codebase, or we keep improving it. Most useful post-launch work is small and practical: copy changes, new sections, conversion fixes and performance checks.
07 · Related

Pairs well with

SEO

A new site is a chance to fix the SEO foundation properly. We plan both as one program.

Explore

Google Ads

Landing pages are half of Google Ads performance. Building the site and running the ads under one roof shortens every feedback loop.

Explore

Ready to talk web design & development?

A 30-minute call. We'll look at what you've got and tell you exactly what we'd do first.

Book your call